HELLO.
I’m a multi-dimensional creative leader, brand builder and storyteller.
I have over a decade’s experience in house with luxury brands including Harrods and Net a Porter, and in some of the world’s top advertising agencies including McCann New York, McCann London, Spring Studios and Atelier_Leo Burnett. My creative work is always shaped by my interest in beauty, fashion and the wildly changing world of the modern consumer.
Whether building brand stories with strategic teams, leading creative teams of writers, designers and art directors or shooting global TV, digital content, experiential and print campaigns, my work ethic remains the same. I go out of my way to create the most wonderful experiences for my clients and brands with enthusiasm, energy and a deep understanding of how to connect with consumers in a meaningful way.
Here’s a quick journey through some of my favourite recent creative projects…

Ulta Beauty Muse

Pandora x Vogue

Ulta Beauty 21 Days of Beauty

Pandora Shine

Pandora Part of You & Me

Instax Fujifilm Don't Just Take… Give

Ulta Beauty Where Dreams Begin

Pandora Recycled

Pandora My _____ Mother

Godiva Treat Yourself Wonderful

Godiva Taste It Touch It Love It

Ulta Beauty Play Now

Godiva Brand Wonder Awaits

Godiva Holiday

Max Factor Miracle Touch

Max Factor Lasting Performance

Max Factor Voluptuous

Max Factor Social Content
